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Irish B2B Digital Marketing Survey 2018

So, how do Irish B2B marketers approach digital marketing? What are their priorities and challenges? Where does their budget go? What content are they producing and how are they promoting it? How do the results compare with global trends?

Download the 2018 Irish B2B Digital Marketing Survey to discover all

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Focus

Forget about yourself. Eat, drink and sleep your customers lives. Be relentless, research everything; every insight, every opportunity, every solution, every piece of content and every channel of communication.

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Purpose

Write and design content with an empathetic tone and striking identity; blogs, eBooks, infographics, slideshares, videos, podcasts, social media campaigns... whatever it takes. Be relentless. Make it interesting and compelling.

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Influence

Publish original, engaging and timely content. Nurture the leads. Listen to the comment streams. Study the analytics. See what works, what doesn’t and why. React accordingly. Be relentless.

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